Personal pronouns and why we use them in email signatures

At Ocado, we all have the choice to include our preferred personal pronouns in our email signatures. This is important to us because we have a wide range of stakeholders, including colleagues, customers and suppliers, all of whom are from many different backgrounds, cultures and communities. Our company values encourage us to bring our best selves to work, which means showing up authentically and being inclusive and respectful. It’s also about having the courage to take risks, to speak up, ask for help, connect with others in a genuine way, and allow ourselves to be truly seen.

By volunteering our personal pronouns we are signifying that we make no assumptions about gender identity and that Ocado is a safe place for everyone to affirm their own identities. We hope to play our part in creating a world of belonging for all. 

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